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Petrel Circular e-Commerce

A project integrator of the circular economy in e-commerce

April 2020
Gallery Petrel Circular e-Commerce 1
Gallery Petrel Circular e-Commerce 1


Petrel supports retailers and manufacturers in their transition to a circular management of their packaging.

Popularized before the 1980s and then overshadowed by the massive use of single-use and disposable plastic, the deposit system, brought up to date by the Loop project, created a disruption in modern consumption patterns. In addition to protecting the environment by reducing plastic waste, the deposit system offers innovative, high-quality and sustainable packaging. With a Zero Waste as a Service solution, Petrel is integrating Loop project within Carrefour. Petrel's mission is to supervise the reverse logistic of packagings, manage the customer refund and provide customer support. Furthermore, Petrel also supports a mission of social inclusion. It developed and managed returnable bags that are checked, cleaned, folded and counted by inmates in prison as part of a reintegration program. These bags are then returned into Carrefour warehouses in order to be reused. These circular processes are able to be applied within many BtoB / BtoC manufacturers and retailers.

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Label Date April 3, 2020
From France
Maturity stage Initial market commercialization
Looking For Visibility

Implementation Stories

Petrel Circular e-Commerce by Petrel
Implemented by Carrefour in Massy (France) in 2019

Carrefour, a French retail and wholesaling company, adopted the Solution for all its stores in France. Since March 2019, a program has been developed by Petrel to reuse Carrefour food e-commerce bags. As part of a reinsertion project, Petrel collaborated with two prisons in Paris suburb to gather the used bags from the delivery men in order to check them, clean, fold and send them back to Carrefour warehouses for reuse purpose.


100,000 bags reused per month which corresponds to a 10-ton plastic bags reduction


The environmental benefits

  • Allows to save up to 7 tons of CO2 per year
  • A CO2 emissions reduction of 40% compared to bags used only once
  • 88% of delivery bags collected can be reused instead of directly recycled

The Financial benefits

  • The Zero waste as a Service solution has a 2 years 1/2 payback time
  • Allows to save expenditure by 5% compared to ordering new bags

Activity Region

  • /
  • Headquarters
  • Activity

Company Profile


Petrel supports retailers and manufacturers in their transition to a circular management of their packaging.

View company profile
Headquarters 75013 Paris, France
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The information set out above, is solely for the purposes of information and the Solar Impulse Foundation does not provide any guarantee as to its authenticity, completeness or accuracy. This information does not constitute investment advice or a recommendation to buy into, transact or to enter into any agreement with any of the parties or persons mentioned above. Potential investors or interested parties are solely responsible for their investment or business decisions and for performing any due diligence required by the circumstances. The innovator Petrel has asserted ownership of the intellectual property rights for images, videos, and content showcased above, affirming full and unrestricted usage rights, and has provided explicit permission for the Solar Impulse Foundation to publish such information designated as "public" in the application form.